About Us

About Us

Venture Merch / Home of Back-A-Rest

Built from Experience. Driven by Purpose.

At Venture Merch, we believe that some of the best ideas don't come from boardrooms -- they come from basements, garages, and people who've lived with a problem and decided to solve it themselves.

We're a Canadian-owned small business, proudly based in Ontario, Canada, dedicated to creating practical, effective, and affordable products that solve real-world-problems. Our goal is simple: deliver honest solutions that actually work -- without the gimmicks, hype, and fluff.

Our Mission

We're here to make life easier, one smart product at a time.

Everything we design is driven by a "function first" mindset, informed by real-world experience, hands on problem solving, and a deep respect for quality and durability. Our mission is to bridge the gap between innovation and simplicity, offering products that make sense -- both in how they work and how they improve your daily life.

Our Values

Integrity: We don't overpromise. We don't underdeliver. If it doesn't work, it doesn't leave the shop.

Ingenuity: Our products are born from hands-on experience, not theory. Every detail is designed for purpose.

Respect for the Customer: We know what it's like to waste money on stuff that doesn't work. That's why we build products we actually use -- and stand behind them 100%.

Our First Innovation:

Back-A-Rest

Back-A-Rest is more than just a product -- it's a reflection of who we are:  practical thinkers, do-it-yourselfers, and problem-solvers.

Developed over years of personal use and refinement, Back-A-Rest is a simple, affordable, and Incredibly effective tool for daily lower back ache and pain relief.

It didn't come from a focus group or design agency. It came from one guy with a bad back and a better idea.

Back-A-Rest is proudly patent pending.

Looking Ahead

Back-A-Rest is just the beginning.

We're currently working on additional versions to accommodate different body typpes and comfort preferences. We also have other product concepts on the horizon -- each one focused on making everyday life a little better, without breaking the bank.

We're not here to sell you junk. We're here to build smart, durable, no-BS solutions -- the kind we'd want our own friends and families using.

Thanks for stopping by. We're just getting started.

The Venture Merch Team